This is my archive

Supercharge Your Website’s Page Load Time With Color

No, color alone can’t actually speed up your website. That’d be silly. But the right color, value and chroma can elicit the perception of a… Read More

Decoding the Customer Experience in the Aisles of a Grocery Store

Taking a trip to the grocery store might be a chore for most people, but not for cultural anthropologists. Just like the village… Read More

Going Native and Cracking Big Problems With Design Thinking and Anthropology

Anthropology is not a subject that comes up when people talk about design thinking. Why would these two disciplines… Read More

The Link Between Anthropology and Innovation

It’s hard to believe how many business leaders seeking innovation still don’t turn to their customers for insight. Without first… Read More

Explore Midtown Baltimore Like a Local

We’ve had little trouble making Midtown Baltimore our new home since moving offices earlier this year. In true Charm-City fashion, the area is home to a slew… Read More

Agile Has a Brand Problem

I’ve never been a big fan of Agile Development. And for no good reason. It’s a fine ideology if you have the cultural and institutional… Read More

How Workplace Diversity Can Increase Your Company’s Bottom Line

I’m not being cynical when I say that it’s far more likely business leaders will enact positive social change when they’re aware of its benefit… Read More

The Three Narratives That Matter Most to Mission-Based Brands

Human beings are a social species. You’ve probably heard this often enough to be rolling your eyes right now, but that doesn’t make… Read More

A 3-Step Guide to Making Your Website More Accessible With Color

How much do web-accessible color choices matter? More than you might think. Ask the 8% of men who… Read More

5 Conflict Styles That Every Project Manager Needs to Know

Conflict is an inevitable part of project management. On one hand, you are managing client expectations and needs. On the other hand, you are managing… Read More