idfive Expands with Three New Senior Hires

By idfive \ May 28, 2025

Please join us in welcoming three new Fivers to the team: Faisal Akram, Breena Bradford, and Teri Perona.

Each of them brings a different kind of expertise to idfive, but all three share something we care a lot about: the ability to make smart work better. Their experience strengthens our media, account, UX, and digital strategy teams as we continue supporting mission-driven clients with more thoughtful, effective, and human-centered work.

Faisal Akram joins idfive as Senior Media Strategist and Buyer, bringing deep digital media expertise and a sharp understanding of how to make every ad dollar work harder. From planning to optimization, Faisal adds even more strategic firepower to our growing media practice.

Breena Bradford joins as Senior Account Executive, bringing strong strategy instincts, client-first energy, and the kind of steady partnership that keeps complex work moving in the right direction. She’ll help support clients across projects, priorities, and all the moments in between.

Teri Perona joins as Senior UX Designer and Information Architect, with experience at the intersection of digital strategy, UX research, and content design. Her work will help shape clearer, smarter, more useful digital experiences for the people our clients serve.

“Our growth is rooted in one simple belief: great people create great work,” said Andrés Zapata, idfive’s founder. “These new Fivers bring more ideas, energy, and ways to help our clients make a lasting impact in a rapidly changing world.”

We’re excited to have Faisal, Breena, and Teri on the team, and even more excited for the work we’ll get to do together.