Marketing

idfive Positions for Growth With Six Promotions

The idfive sign at the top of the agency's headquarters on the MICA campus in Baltimore.

By idfive \ May 5, 2021

Baltimore, MD Integrated marketing agency idfive recently promoted six employees to enhance existing services and position the company for growth. 

The new roles are:

  • Caitlin Currey — Associate Vice President of Creative Strategy
  • Andrew White — Director of User Experience and Information Design
  • Pat Balasavage — Senior User Experience and Interface Designer
  • Cortney Marshall — Senior Designer
  • Bryan Burke — Digital Media Designer 
  • Samantha Eckels — Senior Account Executive 

idfive Executive Vice President of Strategy and Co-Founder Andres Zapata underscored the importance of cultivating talent within the organization as the agency enhances its regional and national reputation as a leader in nonprofit marketing and branding. 

“It’s one thing to attract great talent, which I’m proud to say we’ve been able to do for years,” said Zapata. “But we’ve also made a concerted effort to give our team members the ability to advance in their craft and in their career. It’s exciting to watch an employee grow professionally, and everyone benefits  — especially our clients.”

In her new role, Currey will provide oversight and strategic direction for all design projects and media services while continuing to serve as a main point of contact for agency clients. The other promotions strengthen idfive’s capabilities in the areas of user experience, design across all media, and account and project management. 

 

About idfive

idfive is an integrated marketing agency that works with brands on a mission in education, health, nonprofit, and social design. Born in the digital age and raised in Baltimore, the agency uses research and user experience to guide its web design, communications, media, and branding practices for a broad range of cause-based clients—including Colgate University, Chase Brexton, and the Maryland Food Bank. Honored for award-winning work and company culture, idfive’s team strives to produce great work for brands it believes in. idfive operates offices in Baltimore, MD,. For more information, visit: idfive.com