Johns Hopkins Carey Business School
The Challenge
The Johns Hopkins Carey Business School competes for students in a difficult global market – one that’s gotten even more challenging as economic, political, and demographic forces erode enrollment numbers at business schools nationwide. A decidedly different kind of b-school, Carey looked to focus on both International and domestic students who take a more holistic, mission-based approach to business—fulfilling the Carey mission to “teach business with humanity in mind.”
The Solution
- Research/Analysis
- Graphic Design
- Copywriting
- Media
- Enrollment Strategy
- Branding
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