About
For goodness sake
idfive is an integrated marketing and communications agency focused on amplifying the good being done by our clients in the higher education, healthcare, nonprofit, and government sectors.
As a certified Minority Business Enterprise (MBE), we do our work with a sincere and operational commitment to diversity and equality within our ranks, with our clients, our region, and… heck… the world at large.
We’re emotionally intelligent geeks. Our work stands out for its originality and emotional depth, blending instinct and intention from our designers and data scientists. We keep our promises, delivering exactly when we say we will. We commit to embracing your mission and brand. Together, we’ll roll up our sleeves and dig into the science and art of persuasive, ethical, and authentic marketing, dedicating ourselves to your success.
Why? Because we believe that marketing can be a transformative force for good.
Informed Design
Our team has talent and intuition and we forge strategies inspired by qualitative and quantitative research that move the needle. It’s the difference between offering ideas that look good and creative solutions that work. Our work does both.
We’re committed to the audience, to each other, to our partners, and to the work — in that order.
We manage our partners’ resources efficiently and responsibly, ensuring every dollar they spend gets them closer to their goal. To achieve this, we use data models from the past and dynamic project planning for the future.
The line from Point A to Point B is never straight. We give our team the autonomy to creatively navigate these challenges.
We approach the unexpected as opportunities, not setbacks. We meet every request from our partners with the response “Yes, and…” Never “No.”
We don’t know what we don’t know. But we work relentlessly to find out.
Our Commitment to Diversity, Equity, Inclusion, and Belonging
We want every fiver to feel welcome, valued, and vital. Part of that is knowing you’re working with an organization that cares about creating a diverse, equitable, accessible, and inclusive environment for every team member, as well as working to make a positive change in the world at large. We’re doing that. Check out our action plan.
