This is my archive

Modern Web Design: Should Everything Be Responsive?

By Andres Zapata, EVP of Strategy and Professor at Maryland Institute College of Art Logically, the right answer is “No.” But emotionally, the answer is… Read More

Integrated Digital Marketing: The Chicken, The Egg and Everything in Between.

In web design, development and digital marketing, many clients want quick results. While with some know-how and a ton of elbow grease, online advertising can… Read More

Action-Driven Design: Capitalize Trust Design

By Andres Zapata, SVP of Strategy and Professor at Maryland Institute College of Art When we wrote about “Trust Design,” we argued that… Read More

The Future of Higher Education in the Digital Age

By Dr. Sean Carton, Chief Creative Officer and Professor of the Practice at the University of Baltimore There’s been plenty of talk lately about the… Read More

Trust Design: Pulling on the Strings of Success

By Andres Zapata, SVP of Strategy and Professor at Maryland Institute College of Art It’s no secret that the best design evokes the most powerful… Read More

Data. The Final Frontier.

By Dr. Sean Carton, Chief Creative Officer and Professor of the Practice at the University of Baltimore If you believe the hype in the ad… Read More

Hunger Games Hype

I thought that The Hunger Games hype would eventually die down, but I still see mentions on all social networking sites, like Twitter and especially… Read More

The Strategy of Channeling Your Inner Child

“Creativity shouldn’t be seen as something otherworldly. It shouldn’t be thought of as a process reserved for artists and inventors and other ‘creative types,'” according… Read More

Information, Knowledge and Intuition

By Pete Meacham, Director of Marketing The concept of “organizational knowledge creation” has gained a lot of traction with the advancement of enterprise wide information… Read More

Get Ready for a Renaissance in Advertising

“In today’s digital world, it is clear now more than ever before that pricing power is rapidly shifting to the consumer. The digital medium has… Read More