This is my archive

Beyond Google Translate: Multilingual Design & UX

Beyond Google Translate: Multilingual Design & UX Language is complex. This can be easy to forget as we go about our… Read More

Using Neurodesign to Drive Action

Did You Know There’s Actual Science Behind Driving User Action?   Marketers have been using our evolving understanding of human behavior to influence consumer… Read More

Neurodesign: Promote Simplicity, Emote Joy, and Drive Action

Introduction Neurodesign is an emerging field of design practice that accounts for how our brains are wired to create designs that… Read More

A “Lean”-er idfive: Better Work Through Collaboration and Accountability

As an organization matures, the idea of processes — the “how we do things around here”—inevitably becomes a frequent topic of conversation. This… Read More

Boost User Attention, Memory, and Mood by Using Faces In Design

Our brains are biologically programmed to attend to human faces. A study from the Journal of Experimental Psychology Applied, Suboptimal… Read More

Supercharge Your Website’s Page Load Time With Color

No, color alone can’t actually speed up your website. That’d be silly. But the right color, value and chroma can elicit the perception of a… Read More

Agile Has a Brand Problem

I’ve never been a big fan of Agile Development. And for no good reason. It’s a fine ideology if you have the cultural and institutional… Read More

A 3-Step Guide to Making Your Website More Accessible With Color

How much do web-accessible color choices matter? More than you might think. Ask the 8% of men who… Read More

Web Typography and Its Impact on User Experience and Branding

A Brief History of Fonts Online In 2006 web luminary Oliver Reichenstein proclaimed that “web design is… Read More

Preparing Your Website For Voice-Recognition Usability

As an English native living in America who’s accent can often be hard for technology to understand, this is a bit of a… Read More