Top 3 Trends in Digital Media: Marketing Automation, Mobile Marketing, and Content Marketing
Digital media is in our DNA. And because we live this stuff, keeping current is something we do naturally. But we don’t just work to… Read More
This is my archive
Make Your Webpages Talk, With Chatbots
In the past, chatbots have been far too easy to troll to work well. With misguided answers and questionable user intentions, conversations between people and bots… Read More
Video Content Made by Colleges and Universities In-House
If the success of home-spun YouTube channels has taught us anything, it’s that you don’t need high quality production value to engage a young audience. Read More
Why Good Designers Don’t Ignore SEO
While we all understand the importance of SEO, it’s generally treated as an afterthought to design and development choices. In some cases, websites will actually… Read More
Building a “Local” Brand Identity Through Content Marketing
Yesterday my coworker came into the office and told me that his Butcher had a blog. That same day, I listened… Read More
The Content Marketing Step You’re Missing
Tips for getting a bigger audience BEFORE you start a content marketing campaign Of-the-moment call to actions in marketing… Read More
Building a Content Marketing Strategy for Medium
The perks of Medium are pretty obvious. The channel is free to use, has a built in audience, and it provides content creators with… Read More
Which Education Technology Companies Are Driving Baltimore City?
Innovation and education have always gone hand-in-hand in Maryland. There are 118 Teach for America Schools, The… Read More
5 Reasons Schools Should Use Their Newspapers to Market Their Brand
In 2015 writers finally feel loved again. Blogging is a profession. Alternative news sources are producing some of America’s best stories. School newspapers are respected… Read More
Why Nonprofits Should Believe in Their Content Marketing Efforts
Rescuing two birds with one hand Line up a row of chimpanzees typing on keyboards and post their gibberish with a link back to your… Read More
