This is my archive

The Not-So-Distant Future of Distance Learning

By Dr. Sean Carton, Chief Creative Officer and Professor of the Practice at the University of Baltimore Pearson and Google are poised to disrupt the… Read More

What would you do to boost the leads generated by your marketing efforts?

By Dr. Sean Carton, Chief Creative Officer and Professor of the Practice at the University of Baltimore Who doesn’t want more leads? Competition for students… Read More

The Johns Hopkins Carey Business School Partners with idfive to Execute Leading-Edge Growth Strategy

The Johns Hopkins Carey Business School roots its curriculum in innovative, sustainable, responsible and forward-thinking principles. In the spirit of ‘practicing what you preach’, the… Read More

Prospective Undergraduates Want to be Phoned

According to “The Medium Is the Message: Should a College Call, Text or Tweet?” a New York Times… Read More

Presenting at 2011 EDUWEB Conference

Andres Zapata Presents “ROI of UI” at the 2011 EDUWEB Conference idfive’s SVP of Strategy and co-founder spoke about the “ROI of UI” at the… Read More

Speaking about Social Media Strategies at the Council for Independent Colleges Media Conference

Social Media Strategy in Higher Education Dr. Sean Carton spoke at the Council for Independent Colleges Media Conference about social media strategies for higher education… Read More

“Individualization” in Higher-Ed

Recently, after I was reading Aaron’s very thoughtful post on the dangers of personalized search results and the “filter bubbles” of belief confirmation they can… Read More

idfive and the University of Baltimore get AMA’s “Best Education Category Campaign” Award

A 300% Increase in Lead Generation Wins idfive and the University of Baltimore the AMA’s “Best Education Category Campaign” award The American Marketing Association (AMA)… Read More

Generation Touch

If you follow idfive, you probably know that we do a ton of marketing, communication, advertising, web design and development in the higher-ed space. A… Read More

Am I Having… Fun?

I remember it all too clearly- drowning in paperwork, hand paralysis from writing endlessly, constant side eyes from my parents for incessant check-writing- that was… Read More