Political Campaigns from an Advertising Perspective
Seems like there’s a whole class of agencies that works only for political campaigns. By and large, their work is subpar–way below the national standard… Read More
This is my archive
The Dumb Internet Trend is Dead! Long Live the Dumb Internet Trend!
Just when you thought the whole “open a storefront in Second Life!” B.S. might have cured us of our overestimation of Dumb Internet Marketing… Read More
Game Console Advertising Takes a Major Turn Towards Legitimacy
For years now we have seen ads and product placements in video games. And it makes sense too, gamers spend more time playing games… Read More
12 Types of TV Ads, and 8 Types of Web Banners
As it turns out, according to Donald Gunn, the creative director at Leo Burnett advertising agency, there are 12 types of ads. Demo. Example:… Read More
Google’s Street View: Is this the real endgame?
Yeah, Google Street View is cool, but what’s the business model? Perhaps Google’s endgame is going to be something like the shot above: dynamically-inserted,… Read More
More on the Howard Schultz/Starbucks Memo
NPR did a story this weekend on the Starbucks brouhaha. They went to Pike Market in Seattle to visit the original Starbucks, and it was… Read More
More on the Howard Schultz/Starbucks Memo
NPR did a story this weekend on the Starbucks brouhaha. They went to Pike Market in Seattle to visit the original Starbucks, and it was… Read More
You got my attention. Now what?
I don’t make a habit of clicking on ads. I create them, I look at them, and am… Read More
Jury d’Ethique Publicitaire
“Adjudication of the Jury d’Ethique Publicitaire: Complaint: The ad is regarded as degrading and shocking, of bad taste, vulgar, disrespectful of human dignity and… Read More
CareerBuilder knocks C-K, C-K cuts Back
So you have all heard of careerbuilder, you know, the monkeys & whatnot. What is interesting is that several years ago you may NOT have… Read More