This is my archive

Political Campaigns from an Advertising Perspective

Seems like there’s a whole class of agencies that works only for political campaigns. By and large, their work is subpar–way below the national standard… Read More

The Dumb Internet Trend is Dead! Long Live the Dumb Internet Trend!

Just when you thought the whole “open a storefront in Second Life!” B.S. might have cured us of our overestimation of Dumb Internet Marketing… Read More

Game Console Advertising Takes a Major Turn Towards Legitimacy

For years now we have seen ads and product placements in video games. And it makes sense too, gamers spend more time playing games… Read More

12 Types of TV Ads, and 8 Types of Web Banners

As it turns out, according to Donald Gunn, the creative director at Leo Burnett advertising agency, there are 12 types of ads. Demo. Example:… Read More

Google’s Street View: Is this the real endgame?

Yeah, Google Street View is cool, but what’s the business model? Perhaps Google’s endgame is going to be something like the shot above: dynamically-inserted,… Read More

More on the Howard Schultz/Starbucks Memo

NPR did a story this weekend on the Starbucks brouhaha. They went to Pike Market in Seattle to visit the original Starbucks, and it was… Read More

More on the Howard Schultz/Starbucks Memo

NPR did a story this weekend on the Starbucks brouhaha. They went to Pike Market in Seattle to visit the original Starbucks, and it was… Read More

You got my attention. Now what?

I don’t make a habit of clicking on ads. I create them, I look at them, and am… Read More

Jury d’Ethique Publicitaire

“Adjudication of the Jury d’Ethique Publicitaire: Complaint: The ad is regarded as degrading and shocking, of bad taste, vulgar, disrespectful of human dignity and… Read More

CareerBuilder knocks C-K, C-K cuts Back

So you have all heard of careerbuilder, you know, the monkeys & whatnot. What is interesting is that several years ago you may NOT have… Read More